One of the bigger Sobeys grocery giveaways running right now is the Scene+ Travel Contest, with 32+ prizes and a prize pool that tops $100,000 CAD. The deadline for the current entry period is listed inside the Sobeys app. Check it before you shop next, because entry periods close without much notice.
The grand prize is a $10,000 Scene+ travel voucher. If travel isn’t your thing, six other winners each take home 1 million Scene+ points, also worth $10,000 and redeemable for flights, movies, dining, and everyday purchases. Open to Canadian residents (excluding Quebec) with an active Scene+ account.
What’s Up for Grabs in These Sobeys Grocery Giveaways
Here’s the full prize breakdown for the Sobeys contest Canada 2026:
- 1 grand prize: $10,000 Scene+ travel voucher
- 6 prizes: 1 million Scene+ points each (valued at $10,000 per prize)
- 2 prizes: $5,000 Scotiabank investment account contributions
- 3 prizes: 1-year Cineplex Movie Club memberships (valued at approximately $3,650 each)
- 20 prizes: $500 Home Hardware gift cards
Over $100,000 in total prizes. Thirty-two-plus winners. The Scene+ points prizes are the most flexible of the bunch: you can apply them toward travel bookings, Cineplex tickets, restaurant bills, or your next Sobeys run.
Eligibility: Canadian residents only, excluding Quebec. You need an active Scene+ account linked to the Sobeys app.
How to Enter the Sobeys Scene+ Travel Contest
Purchase Entry
Entries accumulate automatically through the Sobeys app when you shop.
- Download the Sobeys app (iOS or Android) if you haven’t already.
- Sign in to your Scene+ account or create one (it’s free).
- Link your Scene+ card to your Sobeys app profile.
- Shop at Sobeys during the active contest period. Qualifying purchases earn entries automatically.
- Check the in-app contest rules for the full list of products and purchase thresholds that count toward entries.
Entries are unlimited. Every qualifying shop adds to your total, so regular Sobeys shoppers build up entries without changing how they buy.
No-Purchase (Free) Entry
A no-purchase entry option should be available under the official contest rules in the Sobeys app. The exact method is specified in the rules tab for the active contest period. Depending on the current period, this could be an online form or a mail-in option. Check the app directly for the current free entry instructions, as the method can vary by period.
Important Details Before You Enter
Qualifying purchases: The Sobeys app lists which products and transaction types earn contest entries for the current period. Not every in-store purchase automatically qualifies. Review the rules before your next shop so you know what counts.
Contest deadline: The current entry period end date is shown inside the Sobeys app under the contest tab. Periods run on a schedule and can close mid-week, so confirm the date before assuming you have time.
Skill-testing question: If you win, you’ll need to correctly answer a skill-testing mathematical question before your prize is released. This is standard for all Canadian contests and simply confirms eligibility. Basic arithmetic. No studying required.
Official rules: Available inside the Sobeys app under the active contest. Worth reading for the entry limits and any product-specific conditions.
How to Claim Your Spot in These Sobeys Grocery Giveaways
Open the Sobeys app, confirm the current contest period is active, and review the qualifying purchase list before your next shop. If you already shop at Sobeys regularly, you’re halfway there.
Enter at sobeys.com or through the Sobeys app. The current deadline is listed in the app. Check it today so you don’t miss the window.
All prizes in CAD. Open to Canadian residents excluding Quebec. Scene+ account required. Full rules available in the Sobeys app.
